Books
We have written, co-written, or rewritten
dozens of books, mostly on business-related
themes. They range from corporate histories to how-to
books to biographies to sustained opinion pieces.
Book projects give us the opportunity to dig
very
deeply into a particular field. This
enables us to extract both the lessons and the telling
details, and then find ways to tell a compelling story to a
broader audience.
We're versatile. At one point, we were immersing ourselves
in hydroelectric power, the poultry business, and diesel
engines—all at once.
We work with a wide range of co-authors, including
academics, celebrities, consultants, and corporate
executives. Some need only a little help; some need a lot.
Again, we're versatile.
The Apple Way
The Engine that Could
The Real Estate
Game
Some books we've written:
